TAYLOR MOORE
Building high-performing brands through creative leadership.
I help brands discover and connect to their customer communities with creative leadership that drives the metrics that matter: NPS, CAC, AOV, and CLTV.
ROC - Return on Creative
Strong brands do more than increase awareness. They improve business performance. By strengthening customer perceptions and creating more compelling experiences, they drive sustainable growth, increase profitability, and build lasting brand equity.
Brand Performance
CAC
Customer Acquisition Cost
Clear positioning and customer trust improve conversion efficiency, reducing the cost of acquiring each new customer.
CLTV
Meaningful customer relationships foster loyalty and repeat purchases, increasing long-term customer value.
Customer Lifetime Value
AOV
Strategic positioning and perceived value encourage customers to spend more with every purchase.
Average Order Value
NPS
Net Promoter Score
Consistent, memorable brand experiences increase customer advocacy, referrals, and overall satisfaction.
MARKETING PROJECTS
Lead Generation & Product Design
B2B Sales & AI Go-To-Market
Creative Operations & Brand Management
Brand Design & AI Social Content
Brand Positioning & Design Thinking
Brand Strategy & E-commerce Development
UX & PRODUCT DESIGN PROJECTS
E-commerce Brand & Conversion Optimization
Service to Software Product Design
About Me
A creative leader with over 15 years of experience as an Art Director, Marketing Manager, & Product Designer.
I support brands across business services, technology, and CPG markets. Leading innovative product and marketing teams from startup to scale, I create measurable growth through market research, creative development, and process design.
What I do.
Brand Development
Product Development
Process Design
Digital Advertising
Art Direction
UX Research & Design
Content Strategy
What I’ve done.
15 Years of Brand Leadership
10 Years of B2B Marketing
5 Years of User Research
5 Years of Digital Marketing
4 Years of Ecommerce Branding
4 Years of Product Design
What I’ve learned.
Master of Science - Entrepreneurship
University of Washington
Bachelor of Arts - Innovation Management
University of Washington
Associate - Marketing Management
Bellevue College
Associate - Visual Communications
Shoreline College
Where I’m Certified.
UX Research & Design - University of Washington
Amazon DSP Certified - Amazon Academy
Google Ads Certified - Google Academy
Linkedin Ad Expert - Linkedin Learning
Insights for Innovation - Ideo University
6 Thinking Hats - DeBono Institute